Tuesday, March 29, 2011

Cover shot for Coastal Screen and Rail - Second one this month

Here is the second cover this month from a the same residence we shot last month.  The last shot was shot on top of a 14 foot ladder and this one was done on the ground with a tripod

Tuesday, March 22, 2011

Surf Camp Advertising: 2011




We are proud to be asked to design and provide photos for both Island Water Sports Summer Surf Camps and Quicksilver/Roxy surf camps by Living Water Surf School.  We designed their Posters, postcards and ads.  Here are a couple....

Thursday, March 3, 2011

Brand Developement: Doghouse Performance Cycling Center


We were recently hired to develop the brand for Doghouse Performance Cycling Center.  They are an indoor cycling center with world class athletes that demand precise training that can only be made possible in a controlled environment.  They developed the concept, came up with the name and came to me to create the brand.  It was a fun project and was great to see the whole thing from an idea to reality with their grand opening a huge success.  Here is the logo we created for them....  oh, and also their racing team version, in PINK!

Tuesday, March 1, 2011

Sunday, February 27, 2011

Architectural Cover shoot for Coastal Screen & Rail

As one of the largest manufacturers and installers of screened in enclosures in South Florida, Coastal Screen asked us to create some unique angles for some of the recent finished projects.  For one of the shots, that appeared on the cover of Design Showcase Direct, I positioned myself atop a 20 ft ladder to get the shot, with a mini tripod on top off the ladder.

Tuesday, February 22, 2011

This weeks published shots








A shots published in the last week..... For the University of Michigan, Long Island University, and Eastern Surfing Magazine..

Monday, February 7, 2011

Absolut Vodka Wild Tea Launch Party






I was recently contacted to help promote the South FL launch of the new flavor of Absolut Vodka called Wild Tea.  Here are a few of the images from the launch party at the Fontainebleau in Miami Beach.

Tuesday, February 1, 2011

How I got the shot: ESM magazine Tony Hawk mctwist at the Quicksilver 80's comp. Surf Expo 2011

Surf Expo in Orlando Florida is usually one big party for half the people and an insanely long weekend of business for the people actually getting work done. I shot up with a couple local pros to show our faces to sponsors and industry regulars.

Quiksilver brought in the legendary skaters from the 80's for The Quik all 80's Vert Contest with heavy legends such as Tony Hawk, Andy Mac, Christian Hasoi and others.  Every photographer there was getting the same shot... right up on the vert ramp in the skaters face or on the side of the ramp on a raised platform.  Don't get me wrong, they were great shots but were all seen before and there was no reason to go compete with all them up there when I didnt need to.  Capturing the crowd and the interesting venue was much more interesting.  In order to light the skater I purposely relied on someone's point and shoot flash.  Everytime a skater would go for an air a ton of flashes would fire.  All I needed to do was pull a chair over to get above the crowd, set the camera about a half stop down to compensate for the flash I was hoping to get and I would get it.  Well, not that easy.  security didnt like me standing on tables or chairs so I had to get Quik to tell them I was ok to be up there.  About 4 tries into it shooting 10 frames per second it looked as if I had the shot I was looking for.  But you never know till you get home.  When I did get home, I discovered I got it but it was really busy so that is when I converted it to Black and White.  It was shot hand held with a Canon Mark 3, Canon 16-35L II lens with no tripod, raw files converted and touched up in Photoshop and bridge. Nate from Eastern Surfing Magazine was stoked on it!

Monday, January 3, 2011

10 Frames per Second in 10' - A look inside my lens in 2010


A collection of work shot in sequences from this past year. Come check my best of Surfing images slideshow on January 14, 2010 at Island Water Sports. There will be giveaways from sponsors, prints for sale benifiting Surfers for Autism and a showing of the new film Innersection!
www.bocaratonphoto.com